The Oracle Eloqua Marketing Cloud Service REST APIs enable you to extend the functionality of the product, build Apps, and perform high volume data transfers. While the use cases for using Eloqua for B2B are quite clear (and will not be discussed in this blog) there are some edge cases for B2C where Eloqua is a good fit. The documentation for these endpoints can still be found in the Eloqua Developer Help Center. REST API for Oracle Eloqua Marketing Cloud Service. Oracle Eloqua è la piattaforma di marketing automation orientata al B2B alla base del successo di aziende leader di mercato a livello internazionale. Use that to tweak your targeting, content, and lead generation strategies.Â. Advanced AI for Oracle Eloqua Increase engagement and conversions by 30% or more. Oracle Eloqua training teaches modern marketing best practices and how to apply them using Oracle Eloqua. #1 product in the Oracle Cloud Marketplace. Motion AI + Oracle Eloqua official documentation. AI アシスタントPEP から Oracle Eloqua データに連携し、チャットボットでリアルタイムOracle Eloqua データを使う方法 eloqua ai Acceptance of AI in regular workplaces – a study by Oracle and Future Workplace (2019) June 30, 2020 Business Applications ai for erp , ai in erp systems , eloqua ai , erp ai , oracle ai , oracle ai cloud , oracle artificial intelligence cloud service , oracle erp ai , oracle machine learning cloud by Sriram Sundaresan Go ahead: throw it 15 subject lines, 9 preheaders, 20 graphics, and four layouts. This video demonstrates how to create a simple email campaign. Use Motiva’s reporting to validate your assumptions about who your customer are. Click here to see how LeadsBridge can help you connect Motion AI and Oracle Eloqua. Look, Ma: no hands! Metadata’s platform uses AI technology to … We are using Oracle Eloqua to manage marketing campaigns, sales lead generation, and sending marketing emails to increase the number of conversions of potential customers. Seamlessly integrate Motion AI with Oracle Eloqua. This in-depth data helps guide you in your decision making by automating the data collection you need to make strategic decisions. I prezzi mensili riportati di seguito riflettono il costo per l'implementazione con un database con meno di 10.000 contatti. Learn to target and segment your database, launch engaging campaigns, convert sales, and analyze results. Important: Contact your account representative to learn more about the Eloqua Advanced Intelligence Cloud Service. Copyright © 2020, Oracle and/or its affiliates. One of the major benefits of Oracle Eloqua is that rather than requiring an ABM module or add-on to the core solution, the capabilities to work with an ABM strategy are built natively within the tool. About the REST APIs. Unlike any other AI solution out there, Motiva AI supports true multivariate optimization. Oracle Eloqua Consulting. It has all of the bells and whistles to save time while strengthening marketing operations. Motiva AI finds and suggests places where it might quickly boost performance for you by scanning all of your current, active Eloqua campaigns. Read Oracle Eloqua customer reviews, learn about the product’s features, and compare to competitors in the Marketing Automation market New Oracle Eloqua features. Think of Motiva AI as a powerful new member of your team. Now let Motiva AI help you make the most of that investment. Use these suggestions to restrict send times and get even better response rates. Oracle Eloqua is solely being used by our demand generation, sales, and marketing teams. AI can be used to craft better marketing experiences. We can handle it. It takes five minutes. Or, let Motiva AI learn the optimal strategy on its own for every contact in your contact database using machine learning. The Eloqua AppCloud 1.0 API endpoints will be migrated for the Oracle Eloqua 483 release. What's Changing? There’s a reason we are the #1 product in the Oracle Cloud Marketplace. We go beyond best practices and current legal requirements to ensure that we are protecting that data all along the way. Eloqua (who were later acquired by Oracle and renamed ‘Oracle Marketing Cloud’) were one of the first companies to offer marketing automation. Avoid cross-campaign email conflicts and email fatigue! Oracle Marketing Cloud (Eloqua) は、法人向けに行うメルマガなどの施策作成、顧客の行動分析やスコアリング、施策内容に沿った顧客のターゲティング、施策の効果分析などを行うことができるMAツールです。 Automatically sync new leads with Oracle Eloqua for a real-time synchronization. The Eloqua Advanced Intelligence Cloud Service supports marketers as they create content and helps them strategize how to send that content to contacts. Earn a Marketing Automation Cloud (Eloqua) Certification You don’t have to do anything except watch the most sophisticated machine intelligence engine working away on your behalf. Digital marketing professionals can leverage AI to reduce unsubscribes, avoid email fatigue, and create relevant communications/content to better engage customers. Motiva AI™ uses artiﬁcial intelligence to dramatically improve engagement and make a measurable impact on revenue generation. No other marketing solution offers anything remotely close to Motiva’s optimization engine. Oracle Eloqua’s fatigue analysis helps minimize the risk of customer burnout and disengagement. You can view a list of all REST Endpoints. Oracle Eloqua is part of Oracle’s Marketing Cloud platform, offering lead generation, management and measurement capabilities. Motiva AI Cloud is a plugin that works seamlessly with Oracle Eloqua campaigns to optimize email campaigns to deliver 10-30% higher response rates. You can find out more at our Trust and Privacy pages. Your data is your data and Motiva AI takes data handling seriously. Eloqua for Sales people Eloqua Profiler: graphical summary of prospect’s online activities and behaviors Eloqua Engage: An email tool that lets sales professionals customize, send and track pre-built email templates from the iPad, CRM, or web. Once you activate your campaign, Motiva AI will take care of the rest – from true randomized subsampling populations to setting up and executing experiments. We save your team hundreds of hours per year in labor while boosting your entire marketing practice, from audience definition and discovery to messaging optimization to funnel performance. Just drag your Motiva AI step onto the canvas, give it a bit of configuration, and you’re done! Motiva AI automatically finds the best send time slots for your audiences and suggests your best bets on a handy 24 x 7 grid. Now Oracle intend to integrate AI into Eloqua to help simplify decision making, by adding a recommendations engine that can make content and customer experience recommendations throughout the tool. Oracle Eloquaは、その明確な市場理解と販売戦略が評価されて、Gartner Magic Quadrantで再びリーダーとして位置付けられました。このレポートでは、Eloquaの強みとしてデータ管理、ABM機能、スケーラビリティが挙げられています。 Lower complaint and unsubscribe rates Accelerate segmentation and audience targeting Automate content testing and optimize send time Motiva AI replaces native Eloqua logic steps and takes care of all the hard stuff in the background, without any help.Â. This in-depth data helps guide you in your decision making by automating … Using AI, one of the new Oracle Eloqua features can now determine the optimal time to send emails to individual recipients based on when they will be most likely to engage with the content, a capability Oracle dubs "send-time optimization." Motiva AI is like brain for Oracle Eloqua. You’ve invested time in getting your campaigns designed and configured. In particular, Eloqua can be used anytime there is a considered purchase for the product/service you are selling. The Eloqua Advanced Intelligence Cloud Service supports marketers as they create content and helps them strategize how to send that content to contacts. We will have two locations for developer documentation. Motiva AI’s unique intelligent reporting surfaces new, actionable insights you can use to find new content strategies, tune creative assets, discover new audiences, understand optimal engagement strategies, and much more. Change the Game with Oracle Eloqua’s AI for Marketers As kids growing up, many of us were fascinated with AI and dreamed about how our future world would look as a result of it. On October 22nd, Oracle held a Webinar titled “Advanced Intelligence for B2B Businesses” which placed a spotlight on a set of features previously being tested under Controlled Availability (CA). In this blog, I want to share certain aspects of AI Marketing and I would like to include AI related features/use cases into Oracle Eloqua if I was a Product Leader of Eloqua. - 10-30% … Oracle Eloqua isn't accessible to businesses of all sizes, and the long-term contract requirement makes Oracle Eloqua a burden on the company's budget. 394 Views Comments: 1 Permalink Tags: data model, data transfer, data cleansing, eloqua expert, eloqua 10, shared lists, updaterules Master Your Shared Lists - Part 1 Posted by Vladimir Lemez-Oracle Feb 11, 2015 Motiva AI is like brain for Oracle Eloqua. It also identifies opportunities to reduce the number of contact communications into a normal range. Get new insights as Motiva AI discovers new audience groups for you. I come from a family of tech engineers and spent my formative years in one giant emerging tech bubble. Eloqua Advanced Intelligence Cloud Service. Eloqua è davvero una soluzione focalizzata sull'azienda, mirata ai suoi prezzi per aziende con budget maggiori e rulli di contatto. The team used Oracle Eloqua’s automation to ensure that each email to a season-ticket holder includes the right rep for that fan. At Sojourn Solutions, our deep Oracle Eloqua consulting marketing automation knowledge and experience will help you easily navigate the challenges you’re facing. Example: You will be going on a family vacation. There’s a reason we are the #1 product in the Oracle Cloud Marketplace. You can pick from the suggestions, or run Motiva AI anywhere you’d like. Think of Motiva AI as a powerful new member of your team. Marketers can use the fatigue analysis analytics to take tangible steps towards minimizing opt-outs of individual contacts from over-communication. Find the email frequency that optimally engages your customers. AI. We save your team hundreds of hours per year in labor while boosting your entire marketing practice, from audience definition and discovery to messaging optimization to funnel performance. You can always review what Motiva AI is doing via elegant, real-time reporting. Multi-step campaigns provide further customization options to let you set up your campaign flow however you like. As more campaign results roll in, you can use Motiva AI to see which audiences and responding with which variations in messaging. We’ll analyze your email assets across five key dimensions and evaluate characteristics like tone and readability. Built in 1999, they entered the industry seven years before other key players began to emerge, and 11 years before marketing automation became widely adopted by enterprise-level organizations. Easily control how often contacts receive emails across campaigns for maximum impact. All rights reserved. Motiva includes the most sophisticated Natural Language Processing (NLP) techniques to analyze your subject lines and pre-headers to give precise scoring and active advice. Oracle has introduced new AI features for Eloqua users. The most secure, enterprise-friendly technology for your Motion AI integration. Eloqua Advanced Intelligence Cloud Service provides data related to subject line performance, contact email fatigue, account engagement, and a contact's optimal send time. Using Eloqua for B2C? Try Leadsbridge for free now! With over 14 years Oracle Eloqua consulting expertise, you are in safe hands. BtoB向けのMAツール：Oracle Eloqua 概要. Our Eloqua team casts an expert eye over them. As marketers develop their ABM strategy, there are a number of areas within the Eloqua solution they can leverage to deliver on that strategy. Yes it’s true: marketing tech that’s easy to install and nothing to maintain! Also known as Oracle Eloqua, it’s Oracle’s marketing automation platform that helps companies create optimized and personalized campaigns across display, web, video, and other channels. Title and Copyright Information. Eloqua Advanced Intelligence Cloud Service provides data related to subject line performance, contact email fatigue, account engagement, and a contact's optimal send time. The platform has more than 500 partners that represent more than 700 integrations. Examples include suggesting subject line revisions based upon what worked well in previous email campaigns.